Caplena enables us to systematically prepare and visualize qualitative data. At the same time, the data can be analyzed in more depth through, for example, NPS driver analyses. Creating shareable links also makes sharing results via the dashboard quick and easy.
Caplena was our tool of choice for helping to code and draw insight from a set of over 90,000 open-ended question responses on a complex and highly specialised survey topic. The dashboard tool helped us to provide stakeholders with an interactive way to deep dive into the results, and explore verbatims by theme.
In the past, text analysis was done manually and took so long that we couldn't effectively analyze all the data. This is why we decided to invest in Caplena’s technology. Now it takes us minutes to run text analysis rather than hours. We are able to automate a lot of our data processing - but also have a level of manual quality control which is exactly what we were looking for.
Since we started using Caplena, revealing insights from open ended customer feedback has become faster and easier. Our team uses Caplena as an insights hub to quickly provide insights to design, product, and sales teams. Using dashboards, we can easily present and share our insights with other teams so that everyone can benefit and take action.